Selected work · 2024 → 2025
Receipts,
not decks.
A partial index of recent engagements. Every one starts with a diagnostic and ends with a number the board can defend.
2024
E-commerce · Tools & HomeMediteran Shop
Scaling E-commerce Sales for Tools & Home Improvement Through Meta & Google Ads
Helped a fast-growing Croatian e-commerce brand scale online sales through a combined Meta Ads and Google Ads strategy.
+115%
Revenue growth
4.8x
Blended ROAS
-28%
Meta Ads CPA
+22%
Average order value
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2024
D2C · Functional Beverages · USElevate Beverages
Successfully Breaking into the Highly Competitive US Market
Successfully launched and scaled a functional beverage brand in the highly competitive US market using Meta Ads, Google Ads, aggressive UGC creative testing, and localized campaign optimization.
+210%
Revenue growth
-42%
Meta Ads CAC
12%
Brand search CTR
2.9x
Google non-brand ROAS
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2024
Financial Services · Lead GenUzmi Kredit
Optimizing Financial Lead Generation and Achieving a €4 Cost Per Lead
Uzmi Kredit is a digital credit brokerage platform that helps individuals find the most suitable personal and mortgage loans.
€4
Cost per lead (from €8.50)
2,000
Qualified leads / month
11.8%
Landing page CVR
78%
Search impression share
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